Blue Bridge Tourism

Jisr az-Zarqa, located on one of the most beautiful beaches in Israel, is the poorest village in Israel. It's unique location inspired Marei Jarban, a High school teacher and a resident of Jizr az-Zarka, to found “Blue Bridge Tourism”. This Tourism company promotes the economic development at Jizr az-Zarka by encouraging and supporting various small tourism businesses initiated and held by the villagers. “Blue Bridge Tourism” goal is to reveal the village to the world through a local’s perspective: local people open their homes and welcome tourists for a variety of touristic experiences, including workshops, locally made crafts, food events, and more.

“Blue Bridge Tourism” joined IVN’s portfolio in 2019 within the framework of IVN’s partnership with Bank Mizrahi-Tefahot

to “Blue Bridge Tourism” website



Eran Yarkoni
Eran, a serial entrepreneur and high-tech executive, has decades of hands-on experience in establishing, financing and executive management of global ventures and companies.


IVN and Mizrahi Tefahot Bank